For Nike · Global

Nike belongs here.

70,000+ athletes. 750M+ annual views. 20+ cities. Put the swoosh where the culture actually is.

Partner See the numbers
70K+Athletes20+Cities750M+Annual Views95%Retention$0Ad Spend85%Share Rate15k+Weekly Content25–44Target Age1Brand per Category70K+Athletes20+Cities750M+Annual Views95%Retention$0Ad Spend85%Share Rate15k+Weekly Content25–44Target Age1Brand per Category

Brodieisnotasponsorshipdeck.It’sthestage,theuniforms,theapp,thehighlightreel,thegroupchat.Onebrandpercategory.Embeddedintheculture.WorntoworkMonday.

The math for Nike

Guaranteed annual revenue.

Year-one booked revenue
$0
Locked in before a single drop-in. Paid 30 days in advance.
Nights per week—
Rate per night—
Weeks per year48
Year-one total$0

At $85/CPM across our owned channels plus 48 nights of on-court brand presence per city, Nike earns a billion-plus impressions at a fraction of out-of-home or pre-roll.

How we plug in

What Brodie does at Nike.

Pillar · 01

The Kit

Every Brodie jersey runs through the Kit. Nike on-court, every night, across 20+ cities — 100+ athletes per night seeing the swoosh where it matters.

Pillar · 02

The Content

Highlight reels, jersey drops, player card launches. 750M annual views. Nike gets tagged in every post, not just the activation week.

Pillar · 03

The Chase

Championship hardware co-branded. Nike gets the playoff moment, the ring ceremony, the weight of the chase.

Pillar · 04

The Culture

Brodie culture nights, city takeovers, Brodie U workshops. Nike plugs into the Tuesday-through-Sunday life of 70K athletes.

Why Brodie

The sport audience brands have been missing.

Category exclusivity

One brand per vertical. No logo soup, no diluted messaging, no competing sponsors in your space. Ever.

$0 ad spend, 750M+ views

Every game is filmed. Every clip goes organic. Your brand rides 15k+ weekly assets into athletes’ group chats.

Embedded, not interrupting

Your brand is the perk athletes earn — jerseys they keep, moments they post. Not an ad they skip.

Adults 25–44 who show up

High-income, brand-conscious, physically present every week. The audience advertising has been missing.

95% season retention

Your audience doesn’t churn. Same athletes, same cities, same rituals — every 12-week season.

Kit, content, court

Your logo on Wingman™ jerseys, your brand in every game-night cinematic, your name on the court.

Partnership tiers

Find your fit.

Local activation

City Partner

  • Sole category brand in 1 city
  • Logo on Wingman™ jerseys (city teams)
  • Courtside in-venue signage
  • 10+ branded content pieces per season
  • Quarterly reporting + dashboard
Get started
Most popular
Multi-city presence

League Partner

  • Sole category brand across 5+ cities
  • Logo on Wingman™ jerseys (all teams)
  • Courtside + app + content integration
  • 50+ branded content pieces per season
  • Championship Night co-presenter
  • Season Drop co-announce
  • Direct audience access via push/email
  • Full analytics dashboard + monthly reviews
Get started
Full integration

Title Partner

  • Exclusive title partner — all cities
  • Naming rights on the league experience
  • Jerseys, app, content, court, kits
  • Unlimited branded content
  • Championship Night title sponsor
  • Media Day + Season Drop ownership
  • First-party audience intelligence
  • Bespoke custom activations
  • Dedicated partnerships lead + C-suite reviews
Get started
Your audience

Adults 25–44
who show up.

A high-intent audience of adults who show up to play, compete, and invest in the brands that support their game.

ProfessionalsHigh-incomeUrban / suburbanBrand-loyalEarly adoptersGroup-chat nativeContent creatorsRepeat customers
Age distribution
25–3465%
35–4425%
Other10%
Season-to-season retention
95%

Same athletes, same cities, every 12-week season. Your audience doesn’t churn.

Voices from the culture

What people say about Nike territory.

GTA Sportsplex

Brodie Sports is professional, clean and always on time. We have worked with them for multiple years now.

Linda
Vaughan, ON
Game6 Sports Academy

Brodie Sports are very easy to work with. No issues with scheduling, payments or facility use. A great league.

Harj
Brampton, ON
Toronto Metropolitan University

The atmosphere Brodie creates is unparalleled. We are approaching our fifth consecutive contract with them.

Yosi
Toronto, ON
The honest part

What Nike is probably wondering.

Audience concentration
Athletes span Gen Z to Gen X across 20+ markets — not a single-city or single-age buy.
Brand safety
Every game filmed, every ref paid, $5M liability on every night. Zero viral-worthy mishaps in four years.
Questions

What brand partners ask us.

Brodie brand activation
Get in the game

Ready to partner?

Partnerships team
Brand & category exclusivity
Email
partnerships@brodierec.com
Response Time
Within 48 hours